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The Four Things That Kill Your YouTube Videos

The Four Things That Kill Your YouTube Videos

You're not growing because...

Bryan Ng
June 17, 2024

There are four main problems that 99% of educational channels and businesses face when doing YouTube:

Your idea is not appealing
Your content is not converting its traffic into sales
You don't have enough time to create more content
People are clicking off from your videos too early.

It is always the same story, without exception.

And if you solve 1 without solving 2, you won’t grow.

If you solve 2, 3 and 4 without solving 1, your channel will flatline.

Why You Need To Solve YouTube Killer #1

The first of these four problems is quite simple.

No one (or very few people) are watching your content.

And if you want your video to go viral, so that more of your ideal customers watch your video, and your offer will convert more, it all starts with a great idea.

With more viral ideas, you will have a bigger brand will also reduce your Cost-To-Acquire customers if you're running ads.

You will become an authority figure in your space.

And more people will buy from you.

People do not buy high-priced services from people they do not know.

It would be helpful if they like and trust you too.

But knowing you is the first step.

And you need a great idea to blow up and be well known.

Why You Need To Solve YouTube Killer #2

The second problem is also quite simple, and why you need to solve it is obvious.

You may already have tons of traffic coming into your YouTube funnel, but you may not be converting anybody.

That is because your videos don't build enough trust with your ideal customers to make them want to buy from you.

Or you are not instilling a set of beliefs for them to convert.

Or that your funnel is broken.

Regardless, your YouTube funnel is not as efficient as you'd like it to be.

And if you solve this problem, you can potentially unlock 7-figures in ARR from your YouTube channel alone.

Why You Need To Solve YouTube Killer #3

The third problem is that you don't have enough time to create more content.

You have a business to run. That in itself can take up 60+ hours a week.

The last thing on your mind is having to sit down and write a script for 7 hours.

Worse - if the video completely flops and you have no idea why.

A time bottleneck is the most common for business owners.

And if you are not careful - this can become an excuse for months and months to put off content - and you may miss out on the content creation bus.

In addition to this, you are missing out on creating the strongest sales asset that compounds on its own.

That is why you need to find time to create content.

Why You Need To Solve YouTube Killer #4

If people click off too early, they don't get to the sauce.

This could mean that they get bored, and that the content is no longer visually or audibly interesting.

If your video is not retention optimzied to get your viewer wanting more, they won't have a reason to stay.

And a lower retention leads to a worse video performance.

Hence your video performs worse.

I'm not saying that you need to aim for the highest retention (it's known to not always be a great metric), but you need to give your viewers a reason to keep watching in the hook, body and even call-to-action.